Don’t Just Ask For Attention, Own It – A Marketing Masterclass - AECB

Event Details.

Next Date: 30th November 2023
Time: 12-1pm (GMT)
Price: £90 Use Code ‘FREEMASTER’ for complementary access
Platform: Google Hangouts

This masterclass is an opportunity for marketers to develop an understanding of Gusto’s asset referral method, offering the knowledge necessary to apply it to their own organisation.

Here’s a sneak peek of what you will discover in the session:

Building Assets:

Master how to create engaging marketing assets that captivate and maintain your audience’s interest. Learn from the Fibres case study, where we linked architects to a natural material supplier, showcasing the impact of effective marketing.

Media Engagement:

Discover methods for securing consistent media attention and enhancing your brand’s industry profile. See how our Anti-Greenwash Charter won industry-wide acclaim, positioning us as leaders in transparent and responsible marketing.

Brand Visibility:

Understand the power of promoting external assets to boost your brand’s digital footprint and interaction. Examine Skribbl’s Only Human Art Declaration campaign, which promoted genuine artistry and broadened its reach among creative communities.

Lead Generation:

Explore strategies for attracting and nurturing continuous, high-quality leads. Analyse how a strategic marketing asset approach can revolutionise your sales efforts.

Your Host.

Charlie Martin, CEO

With over 12 years of experience, Charlie founded Gusto to partner with sustainability-focused organisations to find new ways of enhancing the impact of their marketing.

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